{"id":1152,"date":"2023-01-02T12:15:04","date_gmt":"2023-01-02T11:15:04","guid":{"rendered":"https:\/\/conseo.es\/?p=1152"},"modified":"2023-01-18T10:49:03","modified_gmt":"2023-01-18T09:49:03","slug":"how-social-media-can-help-local-business","status":"publish","type":"post","link":"https:\/\/conseo.es\/en\/how-social-media-can-help-local-business\/","title":{"rendered":"How can social media help local business?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1152\" class=\"elementor elementor-1152\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-637c337 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"637c337\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;tilt&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0,6V0h1000v100L0,6z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-600eac0\" data-id=\"600eac0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3c42ec7 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3c42ec7\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00bfC\u00f3mo pueden ayudar las redes sociales al negocio local?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a0b98a4 elementor-align-center elementor-invisible elementor-widget elementor-widget-post-info\" data-id=\"a0b98a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-63d169c elementor-inline-item\" itemprop=\"author\">\n\t\t\t\t\t\t<a href=\"https:\/\/conseo.es\/en\/author\/conseo\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-user-circle\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-author\">\n\t\t\t\t\t\t\t\t\t\tConseo\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-fb1bbc7 elementor-inline-item\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/conseo.es\/en\/2023\/01\/02\/\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-calendar-alt\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>January 2, 2023<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-037a545 elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-newspaper\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-custom\">\n\t\t\t\t\t\t\t\t\t\tBlog 2.0\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-64af2c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"64af2c1\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bec4084\" data-id=\"bec4084\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7276d9b animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"7276d9b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Las Redes Sociales en el 2023.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84b93ec elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"84b93ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Lo primero que deber\u00edamos saber es la importancia de las Redes Sociales (a partir de ahora RR.SS) en nuestra sociedad actualmente.<\/span><\/p><p><span style=\"font-weight: 400;\">Para que nos vayamos haciendo una idea, s\u00f3lo en Espa\u00f1a, nos encontramos con \u00e9ste n\u00famero de usuarios seg\u00fan RR.SS:<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Facebook &#8211; 20 millones de usuarios.<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Instagram &#8211; 24 millones de usuarios.<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Twitter &#8211; 4,2 millones de usuarios.<\/span><\/p><p><span style=\"font-weight: 400;\">&#8211; TikTok &#8211; 8,8 millones de usuarios.<\/span><\/p><p><span style=\"font-weight: 400;\">Y eso s\u00f3lo son las cuatro principales RR.SS en nuestro pa\u00eds. Luego tendr\u00edamos que sumar otras RR.SS menores como Pinterest, Linkedin, el propio Google My Business\u2026 etc.<\/span><\/p><p><span style=\"font-weight: 400;\">No estar aqu\u00ed es un gran error, el marketing digital nos est\u00e1 diciendo que las RR.SS son tendencia, y que aumentan a\u00f1o tras a\u00f1o. No querer formar parte de ellas es no querer dar un paso adelante en nuestro negocio local.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff24199 elementor-widget elementor-widget-image\" data-id=\"ff24199\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"600\" src=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/En-nuestra-clinica-estetica-la-privacidad-de-los-pacientes-es-una-prioridad-y-garantizamos-la-seguridad-de-sus-datos-personales-en-nuestra-pagina-web-1.jpg\" class=\"attachment-full size-full wp-image-1234\" alt=\"En nuestra cl\u00ednica est\u00e9tica, la privacidad de los pacientes es una prioridad y garantizamos la seguridad de sus datos personales en nuestra p\u00e1gina web\" srcset=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/En-nuestra-clinica-estetica-la-privacidad-de-los-pacientes-es-una-prioridad-y-garantizamos-la-seguridad-de-sus-datos-personales-en-nuestra-pagina-web-1.jpg 1000w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/En-nuestra-clinica-estetica-la-privacidad-de-los-pacientes-es-una-prioridad-y-garantizamos-la-seguridad-de-sus-datos-personales-en-nuestra-pagina-web-1-300x180.jpg 300w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/En-nuestra-clinica-estetica-la-privacidad-de-los-pacientes-es-una-prioridad-y-garantizamos-la-seguridad-de-sus-datos-personales-en-nuestra-pagina-web-1-768x461.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e51596a animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"e51596a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Con tanta RR.SS\u2026 \u00bfCu\u00e1l es la m\u00e1s apropiada para mi negocio? \u00bfCu\u00e1ntas deber\u00eda tener?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b23745 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"9b23745\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Depende; si, es la frase que m\u00e1s oir\u00e1s en el mundo del Marketing Digital Local, ya que no podemos recomendar lo mismo a un gimnasio, que a una cl\u00ednica veterinaria o a una pasteler\u00eda, todo depende del tipo de negocio, pero aqu\u00ed encontrar\u00e1s las pautas para encontrar las que m\u00e1s se asemejen a tu negocio.<\/span><\/p><p><span style=\"font-weight: 400;\">Lo primero que tendr\u00edas que tener en cuenta es\u2026 \u00bfCu\u00e1nto tiempo tengo para dedicarle a mis RR.SS?.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Si dispones de tiempo, no lo dudes, ve a por varias, una vez que controles las publicaciones te ser\u00e1 r\u00e1pido publicar en cada una de ellas.<\/span><\/p><p><span style=\"font-weight: 400;\">Si sabes que no vas a poder dedicarle mucho tiempo\u2026 crea s\u00f3lo una, pero tenla siempre actualizada y cu\u00eddala con cari\u00f1o.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">En el caso de tener tiempo, seg\u00fan nuestra experiencia dentro del Marketing Digital Local, os recomendar\u00edamos (en \u00e9ste orden):<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Google my Business, Facebook, Twitter e Instagram.<\/span><\/p><p><span style=\"font-weight: 400;\">En caso de tener poco tiempo, deber\u00edas tener \u00e9stas dos si o si:<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Google my Business + Facebook. <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-27fc64a back elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"27fc64a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_top&quot;:&quot;tilt&quot;,&quot;shape_divider_bottom&quot;:&quot;tilt&quot;}\">\n\t\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0,6V0h1000v100L0,6z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M0,6V0h1000v100L0,6z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-13d8804\" data-id=\"13d8804\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb49df5 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"fb49df5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfPor qu\u00e9 tiene tanta importancia Google my Business si no se considera una RR.SS como tal?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3fe9c1f elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"3fe9c1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Para el negocio local y las pymes, Google my Business es el centro de todo.<\/span><\/p><p><span style=\"font-weight: 400;\">No, no es una RR.SS al efecto, pero puedes tener seguidores en ella, ratings, comentarios, im\u00e1genes propias y de clientes, ubicaci\u00f3n, posicionamiento en el buscador de Google\u2026 lo tiene todo, sin inversi\u00f3n de dinero, s\u00f3lo con tiempo.<\/span><\/p><p><span style=\"font-weight: 400;\">Y ahora que sabes todo \u00e9sto\u2026 \u00bfQu\u00e9 diferencia tiene con una RR.SS? Est\u00e1 claro, ninguna.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">A\u00fan hay muchos negocios que no han reclamado la ficha de su negocio local a Google, ni siquiera tienen los datos de su negocio en el buscador de buscadores (Google), y eso, les penaliza.<\/span><\/p><p><span style=\"font-weight: 400;\">Pongamos un ejemplo:\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Tienes una cl\u00ednica dental en Granada, y das de alta tu negocio, optimizas todos los datos para Google, pides a tus clientes que te dejen ratings en sus visitas, y adem\u00e1s subes fotos, ofertas, informaci\u00f3n constante, respondes dudas\u2026<\/span><\/p><p><span style=\"font-weight: 400;\">Con el tiempo, el buscador de Google entender\u00e1 que eres una cl\u00ednica dental seria e importante, y a la hora de que la gente busque \u00abcl\u00ednica dental en Granada\u00bb o \u00abdentistas en Granada\u00bb, Google entender\u00e1 que t\u00fa eres una buena opci\u00f3n, y te pondr\u00e1 por encima del resto que ni siquiera tienen los horarios puestos en sus fichas. El tel\u00e9fono de tu negocio ser\u00e1 de los primeros en aparecer y todo \u00e9sto sin hacer pr\u00e1cticamente nada, s\u00f3lo manteniendo actualizada la ficha de tu negocio. A coste 0.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00bfSuena bien verdad? pues eso no es todo.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Se sabe que a d\u00eda de hoy, m\u00e1s del 80% de las consultas para encontrar negocios locales se hacen a trav\u00e9s de smartphones, y en m\u00e1s del 60% Google utiliza la ubicaci\u00f3n para mostrar los mejores negocios para esa demanda.<\/span><\/p><p><span style=\"font-weight: 400;\">Pues bien, \u00e9sto conlleva que, la gente que busca los servicios\/productos que tu negocio ofrece, ser\u00e1 gente cercana a ti, lo que se traduce en un alto porcentaje de probabilidades de una visita o llamada a tu establecimiento. Ya no estamos haciendo publicidad general, si no publicidad para posibles clientes que buscan nuestro servicio en nuestra zona de influencia.<\/span><\/p><p><span style=\"font-weight: 400;\">Ya s\u00e9 que muchas de \u00e9stas cosas no las sab\u00edas\u2026 pero ahora ya lo sabes y estas tardando en reclamar a Google la propiedad de tu negocio. (Si quer\u00e9is reclamar vuestro negocio, aqu\u00ed tienes qu\u00e9 pasos debes seguir <\/span><a href=\"https:\/\/support.google.com\/business\/answer\/2911778?hl=es\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">\u2013 PINCHA AQU\u00cd \u2013<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d5c9805 elementor-widget elementor-widget-image\" data-id=\"d5c9805\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"600\" src=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-un-derecho-fundamental-y-aseguramos-que-se-respete-en-nuestra-pagina-web-de-clinica-estetica.-1.jpg\" class=\"attachment-full size-full wp-image-1235\" alt=\"La privacidad es un derecho fundamental y aseguramos que se respete en nuestra p\u00e1gina web de cl\u00ednica est\u00e9tica\" srcset=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-un-derecho-fundamental-y-aseguramos-que-se-respete-en-nuestra-pagina-web-de-clinica-estetica.-1.jpg 1000w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-un-derecho-fundamental-y-aseguramos-que-se-respete-en-nuestra-pagina-web-de-clinica-estetica.-1-300x180.jpg 300w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-un-derecho-fundamental-y-aseguramos-que-se-respete-en-nuestra-pagina-web-de-clinica-estetica.-1-768x461.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-14567fa animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"14567fa\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfPor qu\u00e9 recomend\u00e1is Facebook por encima del resto de RR.SS?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6908ce4 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6908ce4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Facebook, a d\u00eda de hoy, es el rey de las RR.SS, simplemente a\u00fan no tiene una competencia seria y real.<\/span><\/p><p><span style=\"font-weight: 400;\">Facebook ha sabido amoldarse muy bien a las necesidades de las pymes y negocios locales, y se nota en muchos apartados, <\/span><span style=\"font-weight: 400;\">por citar algunos<\/span><span style=\"font-weight: 400;\">:<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Tiene la opci\u00f3n de crear una fanpage de empresa. (en la que podemos publicar novedades, art\u00edculos interesantes, informaci\u00f3n importante\u2026)<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Ofrece la opci\u00f3n de un servicio de mensajer\u00eda instant\u00e1neo cliente\/negocio.<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Se puede llamar directamente al negocio si se consulta la fanpage desde un smartphone.<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Pero, lo m\u00e1s importante que tiene, sin duda, es la posibilidad de publicitarse, y su adaptaci\u00f3n al micromarketing, con un presupuesto ajustado a pymes y negocios locales.<\/span><\/p><p><span style=\"font-weight: 400;\">En Facebook puedes anunciarte de dos maneras diferentes:<\/span><\/p><p><span style=\"font-weight: 400;\">1- Para dar a conocer tu negocio a trav\u00e9s de conseguir nuevos seguidores en tu fanpage de Facebook.<\/span><\/p><p><span style=\"font-weight: 400;\">2- Para ofrecer un servicio \/ producto a trav\u00e9s de un anuncio segmentado que lleve a tu web o al tel\u00e9fono de tu empresa.<\/span><\/p><p><span style=\"font-weight: 400;\">Ten en cuenta que la publicidad de Facebook la podemos enviar tambi\u00e9n a Instagram sin necesidad de tener cuenta all\u00ed, y que la publicidad de Facebook es segmentada, es decir, puedes filtrar por edad, sexo, localidad, intereses\u2026\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Por ejemplo:<\/span><\/p><p><span style=\"font-weight: 400;\">Tenemos una cl\u00ednica veterinaria, en cuyo caso podr\u00edamos segmentar nuestros posibles clientes con \u00e9stos par\u00e1metros:<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 H y M, de entre 30 a 50 a\u00f1os, que vivan dentro de un radio de 10 Kms con respecto a nuestro negocio, cuyos intereses sean: mascotas, perros, gatos.<\/span><\/p><p><span style=\"font-weight: 400;\">Dicha publicidad ser\u00e1 muy espec\u00edfica y podr\u00e1 atraer muchos clientes potenciales a tu anuncio, mucho m\u00e1s que cualquier otra campa\u00f1a de marketing tradicional (buzoneo, anuncios en peri\u00f3dico local, radios\u2026) y a un precio muy econ\u00f3mico; gastaremos s\u00f3lo lo que queramos.<\/span><\/p><p><span style=\"font-weight: 400;\">Configurar una campa\u00f1a de marketing en Google my Business o Facebook no es especialmente complicado, aunque hacerla bien optimizada ya es un poco complicado.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-550989d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"550989d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-38cc15c\" data-id=\"38cc15c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8cc6f22 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"8cc6f22\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">El resto de RRSS \u00bfCu\u00e1ndo son importantes para nuestro negocio local?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de3f022 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"de3f022\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Hay algunos casos espec\u00edficos en los que algunas RR.SS son m\u00e1s beneficiosas que Facebook, algunos claros ejemplos son:<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Negocios de moda o tendencias: En \u00e9ste caso, recomendar\u00edamos Instagram, ya que es una plataforma muy visual y es la que m\u00e1s de moda est\u00e1 dentro de la juventud y de los negocios de vanguardia.<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Servicios profesionales: Para \u00e9ste tipo de servicios (abogac\u00eda, marketing, asesor\u00edas, recursos humanos\u2026) es muy recomendable tener una red social de profesionales, y la mejor, sin duda, es Linkedin.<\/span><\/p><p><span style=\"font-weight: 400;\">\u2013 Bonus: Aunque Twitter est\u00e1 en horas bajas, debido sobretodo a la velocidad con la que se actualiza el dashboard, es una red social f\u00e1cil de configurar y de tener actualizada s\u00f3lo con hacer copia \/ pega de tus posts de facebook, pero no es tan fundamental para un negocio local.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Si eres de los que se pasan el d\u00eda con el m\u00f3vil, grabando v\u00eddeos, editando\u2026 te recomendar\u00edamos que utilizaras tik-tok, ya que, con imaginaci\u00f3n, podr\u00e1s hacer v\u00eddeos virales que luego podr\u00e1s llevar a otras redes sociales y destacar con respecto a los posts de tus competidores.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4bc08a2 elementor-widget elementor-widget-image\" data-id=\"4bc08a2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1000\" height=\"600\" src=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-esencial-para-garantizar-la-seguridad-y-tranquilidad-de-nuestros-pacientes.-Por-eso-en-nuestra-web-de-clinica-estetica-tomamos-medidas-de-seguridad-avanzadas-1.jpg\" class=\"attachment-full size-full wp-image-1236\" alt=\"La privacidad es esencial para garantizar la seguridad y tranquilidad de nuestros pacientes. Por eso, en nuestra web de cl\u00ednica est\u00e9tica, tomamos medidas de seguridad avanzadas\" srcset=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-esencial-para-garantizar-la-seguridad-y-tranquilidad-de-nuestros-pacientes.-Por-eso-en-nuestra-web-de-clinica-estetica-tomamos-medidas-de-seguridad-avanzadas-1.jpg 1000w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-esencial-para-garantizar-la-seguridad-y-tranquilidad-de-nuestros-pacientes.-Por-eso-en-nuestra-web-de-clinica-estetica-tomamos-medidas-de-seguridad-avanzadas-1-300x180.jpg 300w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/01\/La-privacidad-es-esencial-para-garantizar-la-seguridad-y-tranquilidad-de-nuestros-pacientes.-Por-eso-en-nuestra-web-de-clinica-estetica-tomamos-medidas-de-seguridad-avanzadas-1-768x461.jpg 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e4a5013 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"e4a5013\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Conclusiones sobre las RRSS en los negocios locales, aut\u00f3nomos y Pymes\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e6f80a3 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"e6f80a3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Las RRSS pueden dar un impulso importante a los negocios locales, pero no vale s\u00f3lo tenerlas, hay que optimizarlas, actualizarlas y tratarlas con mucho cari\u00f1o.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">Si sabemos que no podemos mantenerlas actualizadas, es mucho mejor NO TENERLAS. La peor imagen que puede dar un negocio es tener RR.SS pobres, con falta de informaci\u00f3n, que den una imagen de dejadez\u2026 nuestra reputaci\u00f3n, a nivel local, es tan importante que \u00e9sto ser\u00eda tirarnos piedras en nuestro propio tejado.<\/span><\/p><p><span style=\"font-weight: 400;\">Si quer\u00e9is tenerlas y no pod\u00e9is mantenerlas, siempre pod\u00e9is contratar a profesionales, ya sab\u00e9is que desde Conseo llevamos RR.SS, creamos webs y os las mantenemos.\u00a0<\/span><a href=\"https:\/\/jessg21.sg-host.com\/community-manager\/\"><span style=\"font-weight: 400;\">\u2013 AQUI \u2013\u00a0<\/span><\/a><\/p><p><span style=\"font-weight: 400;\">Si est\u00e1is decididos a dar un paso adelante, empezad ya a trabajar en ellas y ver\u00e9is c\u00f3mo en muy poco tiempo empezar\u00e9is a tener vuestros primeros resultados.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">El mundo de las RR.SS dar\u00eda para escribir un libro, pero con \u00e9ste art\u00edculo pod\u00e9is empezar a trabajar\u2026<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a1Mucho \u00e1nimo y adelante con el crecimiento de tu negocio!.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5d86d6f2 elementor-section-height-min-height back elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"5d86d6f2\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-33948349\" data-id=\"33948349\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7b5b2b2f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7b5b2b2f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-5779778d\" data-id=\"5779778d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f335fc4 elementor-widget elementor-widget-heading\" data-id=\"4f335fc4\" data-element_type=\"widget\" data-e-type=\"widget\" id=\"blog\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Quiz\u00e1s te interesen estos art\u00edculos de nuestro blog<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4fed98bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4fed98bc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-664b87b7\" data-id=\"664b87b7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64af6a29 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-card-shadow-yes elementor-posts__hover-gradient load-more-align-center elementor-widget elementor-widget-posts\" data-id=\"64af6a29\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;pagination_type&quot;:&quot;load_more_on_click&quot;,&quot;cards_columns&quot;:&quot;3&quot;,&quot;cards_columns_tablet&quot;:&quot;2&quot;,&quot;cards_columns_mobile&quot;:&quot;1&quot;,&quot;cards_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;cards_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;cards_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;load_more_spinner&quot;:{&quot;value&quot;:&quot;fas fa-spinner&quot;,&quot;library&quot;:&quot;fa-solid&quot;}}\" data-widget_type=\"posts.cards\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-cards elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-2395 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/conseo.es\/en\/school-hours-portfolio-productivity-agency\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1946\" height=\"1946\" src=\"https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6.webp\" class=\"attachment-full size-full wp-image-2397\" alt=\"Dise\u00f1o cuadrado con elementos de trabajo que representan un horario escolar y un portfolio digital\" srcset=\"https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6.webp 1946w, https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6-300x300.webp 300w, https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6-1024x1024.webp 1024w, https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6-150x150.webp 150w, https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6-768x768.webp 768w, https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6-1536x1536.webp 1536w, https:\/\/conseo.es\/wp-content\/uploads\/2025\/12\/digitalnotebookhyperlinkedundatedwithaestheticdesignforipadandtablets-TheLivingLifenotebookxTWGDesigns6-12x12.webp 12w\" sizes=\"(max-width: 1946px) 100vw, 1946px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/conseo.es\/en\/school-hours-portfolio-productivity-agency\/\" >\n\t\t\t\tC\u00f3mo un buen horario escolar y un portfolio profesional pueden transformar tu productividad (y la de tus clientes)\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>En el mundo del marketing digital vivimos pegados a deadlines imposibles, proyectos paralelos y ese peque\u00f1o caos creativo que a veces es inspirador y otras<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/conseo.es\/en\/school-hours-portfolio-productivity-agency\/\" aria-label=\"Read more about C\u00f3mo un buen horario escolar y un portfolio profesional pueden transformar tu productividad (y la de tus clientes)\" tabindex=\"-1\" >\n\t\t\tLeer m\u00e1s \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-2258 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/conseo.es\/en\/content-marketing-2-0-creating-interactive-experiences\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/10\/Marketing-de-Contenidos-2.0-Creando-Experiencias-Interactivas-por-Conseo-Marketing-Digital.jpg\" class=\"attachment-full size-full wp-image-2260\" alt=\"Marketing de Contenidos 2.0 Creando Experiencias Interactivas por Conseo Marketing Digital\" srcset=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/10\/Marketing-de-Contenidos-2.0-Creando-Experiencias-Interactivas-por-Conseo-Marketing-Digital.jpg 940w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/10\/Marketing-de-Contenidos-2.0-Creando-Experiencias-Interactivas-por-Conseo-Marketing-Digital-300x251.jpg 300w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/10\/Marketing-de-Contenidos-2.0-Creando-Experiencias-Interactivas-por-Conseo-Marketing-Digital-768x644.jpg 768w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/10\/Marketing-de-Contenidos-2.0-Creando-Experiencias-Interactivas-por-Conseo-Marketing-Digital-14x12.jpg 14w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/conseo.es\/en\/content-marketing-2-0-creating-interactive-experiences\/\" >\n\t\t\t\tMarketing de Contenidos 2.0: Creando Experiencias Interactivas\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>Con la aparici\u00f3n de la era digital, las estrategias de marketing tradicionales han evolucionado significativamente. Las empresas ahora se esfuerzan por involucrar a su p\u00fablico<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/conseo.es\/en\/content-marketing-2-0-creating-interactive-experiences\/\" aria-label=\"Read more about Marketing de Contenidos 2.0: Creando Experiencias Interactivas\" tabindex=\"-1\" >\n\t\t\tLeer m\u00e1s \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-2227 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized\" role=\"listitem\">\n\t\t\t<div class=\"elementor-post__card\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/conseo.es\/en\/the-graphic-design-that-breaks-new-ground-art-emotion-and-memorable-branding\/\" tabindex=\"-1\" ><div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"940\" height=\"788\" src=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/09\/El-diseno-grafico-que-rompe-esquemas-Arte-emocion-y-marcas-memorables-por-Conseo-Marketing-Digital.jpg\" class=\"attachment-full size-full wp-image-2232\" alt=\"El dise\u00f1o gr\u00e1fico que rompe esquemas Arte, emoci\u00f3n y marcas memorables por Conseo Marketing Digital\" srcset=\"https:\/\/conseo.es\/wp-content\/uploads\/2023\/09\/El-diseno-grafico-que-rompe-esquemas-Arte-emocion-y-marcas-memorables-por-Conseo-Marketing-Digital.jpg 940w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/09\/El-diseno-grafico-que-rompe-esquemas-Arte-emocion-y-marcas-memorables-por-Conseo-Marketing-Digital-300x251.jpg 300w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/09\/El-diseno-grafico-que-rompe-esquemas-Arte-emocion-y-marcas-memorables-por-Conseo-Marketing-Digital-768x644.jpg 768w, https:\/\/conseo.es\/wp-content\/uploads\/2023\/09\/El-diseno-grafico-que-rompe-esquemas-Arte-emocion-y-marcas-memorables-por-Conseo-Marketing-Digital-14x12.jpg 14w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><\/div><\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/conseo.es\/en\/the-graphic-design-that-breaks-new-ground-art-emotion-and-memorable-branding\/\" >\n\t\t\t\tEl dise\u00f1o gr\u00e1fico que rompe esquemas: Arte, Emoci\u00f3n y Marcas Memorables\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<div class=\"elementor-post__excerpt\">\n\t\t\t<p>En el din\u00e1mico y competitivo mundo digital de hoy en d\u00eda, el dise\u00f1o gr\u00e1fico se ha convertido en una herramienta esencial para que las empresas<\/p>\n\t\t<\/div>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/conseo.es\/en\/the-graphic-design-that-breaks-new-ground-art-emotion-and-memorable-branding\/\" aria-label=\"Read more about El dise\u00f1o gr\u00e1fico que rompe esquemas: Arte, Emoci\u00f3n y Marcas Memorables\" tabindex=\"-1\" >\n\t\t\tLeer m\u00e1s \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t<span class=\"e-load-more-spinner\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-spinner\"><\/i>\t\t\t<\/span>\n\t\t\n\t\t\t\t<div class=\"e-load-more-anchor\" data-page=\"1\" data-max-page=\"16\" data-next-page=\"https:\/\/conseo.es\/wp-json\/wp\/v2\/posts\/1152\/page\/2\/\"><\/div>\n\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-size-sm\" role=\"button\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Quiero m\u00e1s!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<div class=\"e-load-more-message\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8a2c1bf elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8a2c1bf\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ecf32c\" data-id=\"5ecf32c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab177a0 elementor-widget elementor-widget-heading\" data-id=\"ab177a0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">\u00bfNecesitas ayuda con el tema que tratamos en este Blog?<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9837ef elementor-widget elementor-widget-template\" data-id=\"a9837ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"547\" class=\"elementor elementor-547\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5229ee63 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5229ee63\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-73bcc511\" data-id=\"73bcc511\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3decae1 elementor-widget elementor-widget-text-editor\" data-id=\"3decae1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Rellena tus datos y en 24-48 horas laborables un miembro del equipo se pondr\u00e1 en contacto contigo para que estudiemos la situaci\u00f3n concreta de tu negocio y ver qu\u00e9 soluci\u00f3n te va a generar mejores resultados.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b1a960c elementor-button-align-start elementor-widget elementor-widget-form\" data-id=\"7b1a960c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Siguiente&quot;,&quot;step_previous_label&quot;:&quot;Anterior&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Nuevo formulario\" aria-label=\"Nuevo formulario\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"547\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"7b1a960c\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"ConSeo Digital Marketing \u26ab | Marketing Digital 360\u00ba |\" \/>\n\n\t\t\t\t\t\t\t<input type=\"hidden\" name=\"queried_id\" value=\"14\"\/>\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-name elementor-col-33 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-name\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tNombre\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[name]\" id=\"form-field-name\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Nombre\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-33 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-email\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMail\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Mail\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-message elementor-col-33 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-message\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tTel\u00e9fono\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[message]\" id=\"form-field-message\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Tel\u00e9fono\" required=\"required\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Solo se aceptan n\u00fameros y caracteres de tel\u00e9fono (#,-,*,etc).\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-field_7880599 elementor-col-100\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_7880599\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tMensaje\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[field_7880599]\" id=\"form-field-field_7880599\" rows=\"3\" placeholder=\"Mensaje\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-field_28d3301 elementor-col-75 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t<label for=\"form-field-field_28d3301\" class=\"elementor-field-label elementor-screen-only\">\n\t\t\t\t\t\t\t\tAceptaci\u00f3n\t\t\t\t\t\t\t<\/label>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[field_28d3301]\" id=\"form-field-field_28d3301\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-field_28d3301\">He le\u00eddo y acepto las <a href=\"\/politica-de-privacidad\" target=\"_blank\">Pol\u00edticas de Privacidad<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_d5a3647 elementor-col-100 recaptcha_v3-bottomleft\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_d5a3647\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6Le01bsjAAAAAENTAJWkxtE7uIuPhWQOObvjU8QD\" data-type=\"v3\" data-action=\"Form\" 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d=\"M405.466,488.583c-4.143,0-7.5,3.358-7.5,7.5v8.417c0,4.142,3.357,7.5,7.5,7.5s7.5-3.358,7.5-7.5   v-8.417C412.966,491.941,409.608,488.583,405.466,488.583z\" fill=\"#00ffef\" data-original=\"#05c1c1\" class=\"\"><\/path><\/g><g>\t<path style=\"\" d=\"M106.534,23.417c4.142,0,7.5-3.358,7.5-7.5V7.5c0-4.142-3.358-7.5-7.5-7.5s-7.5,3.358-7.5,7.5v8.417   C99.034,20.059,102.392,23.417,106.534,23.417z\" fill=\"#ffffff\" data-original=\"#0087ff\" class=\"\"><\/path>\t<path style=\"\" d=\"M62.262,23.417c4.142,0,7.5-3.358,7.5-7.5V7.5c0-4.142-3.358-7.5-7.5-7.5s-7.5,3.358-7.5,7.5v8.417   C54.762,20.059,58.12,23.417,62.262,23.417z\" fill=\"#ffffff\" data-original=\"#0087ff\" class=\"\"><\/path>\t<path style=\"\" d=\"M17.99,0c-4.142,0-7.5,3.358-7.5,7.5v8.417c0,4.142,3.358,7.5,7.5,7.5s7.5-3.358,7.5-7.5V7.5   C25.49,3.358,22.132,0,17.99,0z\" fill=\"#ffffff\" data-original=\"#0087ff\" class=\"\"><\/path><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><g><\/g><\/g><\/svg>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Enviar<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Las Redes Sociales en el 2023. Lo primero que deber\u00edamos saber es la importancia de las Redes Sociales (a partir de ahora RR.SS) en nuestra sociedad actualmente. Para que nos vayamos haciendo una idea, s\u00f3lo en Espa\u00f1a, nos encontramos con \u00e9ste n\u00famero de usuarios seg\u00fan RR.SS: \u2013 Facebook &#8211; 20 millones de usuarios. \u2013 Instagram [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":1231,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1152","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfC\u00f3mo ayudan las redes sociales al negocio local? | Blog Conseo |<\/title>\n<meta name=\"description\" content=\"Los peque\u00f1os negocios tienen dificultades para mantener actualizadas sus redes, pero... \u00bfC\u00f3mo ayudan las redes sociales al negocio local? \u2714\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/conseo.es\/en\/how-social-media-can-help-local-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo ayudan las redes sociales al negocio local? 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